Monday, July 08, 2013

Strategic Distribution Planning for Specialty Products

What's hotter than specialty channel strategy? Not much, judging by what I spend my time on. If you feel the same way, then check out CBI’s 4th Annual Forum on Strategic Distribution Planning for Specialty Products, coming this September.

This worthwhile and timely event will appeal to many Drug Channels readers. Topics include network strategies, logistics, reimbursement hubs, REMS, contracting, and more. Companies on the agenda include Acorda Therapeutics, Armada Health Care, CIS, EMD Serono, Innovatix, inVentiv Medical Management, Ipsen, McKesson Specialty Health, Occam Health Services, Pfizer, ProMetrics, Sonexus Health, Walgreens and more.

As a bonus, you can network with attendees from the Bio/Pharmaceutical Retail Strategy Summit and the Point of Care Marketing Summit during shared in-conference workshops on September 19.

Until July 26, Drug Channels readers can register with discount code DPK478 and save $400. (This special discount cannot be combined with the advantage pricing offer). After July 26, register with discount code HSA327 and save $300 (no expiration date). Thanks, CBI!

OFFICIAL DESCRIPTION FROM CBI

Bringing Together Key Stakeholders in the Distribution of Specialty Products

CBI’s 4th Annual Forum on Strategic Distribution Planning for Specialty Products addresses the unique nature of specialty products that drives this growing market in the bio/pharmaceutical sector. However, what makes specialty products unique from mass marketed products also makes them more complex – especially from a commercialization and market access perspective.

In particular, specialty brand and product management teams must create an optimal distribution network that allows them to reach the market share of patients in need and provide them access, reimbursement and much-needed specialized services.

A Unique Focus for Specialty Product Distribution
  • Explore the benefits and shortcomings of different channel options – Specialty pharmacies, specialty wholesale distributors, GPOs, hubs and more
  • Ensure patient access through a carefully chosen distribution network
  • Prepare a distribution plan that optimizes product launch
  • Determine components to a distribution strategy that ensure success of REMS initiatives
  • Realize commercial planning benefits through the analysis of specialty data
Download a brochure for full program details.

You will benefit from attending this event if you are an executive or senior-level professional at a pharmaceutical or a biotechnology company with specialty products and responsibilities or involvement in the following areas:
  • Trade and Distribution
  • Brand Management
  • Commercial Operations
  • Marketing
  • National/Regional Accounts
  • Reimbursement
  • Managed Markets
  • Payer Strategy
  • Patient Compliance
This conference will also benefit business and market intelligence providers, data warehouse providers, specialty pharmacies, wholesalers, group purchasing organizations and other strategic distributors.

Register Now!

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