This event should be particularly valuable for Drug Channels readers with commercial, managed markets, or contracting responsibilities. Last year’s sessions covered topics such as specialty drugs, key account management, and demonstrating value to the payor. eyeforpharma is lining up an impressive roster of speakers again this year.
Please take a moment to check out this worthwhile event.
OFFICIAL DESCRIPTION FROM EYEFORPHARMA
The SFE & Commercial Excellence USA 2012 program will launch in a week. Get set for the biggest meeting of Commercial Pharma in the U.S. Save the date: June 12-14, Somerset, NJ.
The FDA, Aetna, BlueCross BlueShield, Harvard Pilgrim, United Healthcare, Cigna, physicians and patient groups, among others, will be participating. So on top of hearing commercial strategy you can talk to your customers!
Get ready for the meeting by viewing presentations on how Merck, Cubist, Genzyme and Aptilon will 'Do More With Less.'
Click here to download these FREE presentations on new commercial selling and hear how to:
- Increase face time with your customer – Dan Diamond, Aptilon shares the Doctor’s secrets on iPads and eDetailing.
- Turn a future challenge into your opportunity – Become customer and value focused. Tyrone Edwards shares what’s happening.
- Does a new commercial model really change how you work? Barry Duke, VP of Sales, Genzyme presents his findings.
- Create a super rep! Find out what the rep of the future will do to succeed. Eric Kimble, VP Sales & Marketing, Cubist.
Please contact Theo Fellgett (theo@eyeforpharma.com or 800-814-3459 Ext. 7591) with any questions.
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